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Curls shampoowith your very own personalized formula

Make bad hair days a thing of the past with your own personalized curls shampoo!

At Yours Truly, we believe that your hair is as unique as your DNA. That's why we don’t offer a one-size-fits all formula. All of our hair products for curls are formulated especially for you. Whether it's shampoo or conditioner to tame your curls – we provide exactly what your curls need to let their uniqueness shine according to the customization principle. Read below to learn how you can create your own personal curls shampoo and conditioner in a few simple clicks!


Create your product

Say hello to the perfect hair care for luscious locks

People blessed with natural curls are the envy of many. However, major volume and easy styling are rarely the reality for those with curls. In practice, natural curls require deep nourishment from shampoos and conditioners. Compared to straight hair, the naturally roughened hair structure of curls is far more prone to frizz and split ends. Using unsuitable hair products is a big no-no when it comes to maintaining curls’ natural shine and definition.

At Yours Truly, we don't offer an off-the-shelf solution for all types of curls. Instead, we focus on your hair's individual needs. No two curls are the same: Whether thick or thin, dyed or au naturel, there are a number of factors that come into play and make a significant difference when it comes to the perfect care routine. That's why we offer shampoo and conditioner for curls mixed to order for you and your locks. We tailor the formula to help you achieve your personal hair goals and only include ingredients that fit your hair's individual profile.

Want to discover how we determine precisely what your curls and scalp need? We've developed an online questionnaire to help us gain an understanding of your personal care and styling needs and goals. Our algorithm is responsible for carefully selecting the optimal ingredients: It picks your perfect formula from numerous precious, primarily natural ingredients to allow your curls to shine in all their unique beauty. When selecting our ingredients, we rely on the latest scientific findings along with many years of practical experience from professional stylists in the hairdressing industry.

Our curls shampoo is vegan, animal-friendly and clean

But it’s not just the ingredients we include in our care formulas that count: We also consciously avoid certain substances. You can rest assured that our clean beauty formulas are free from controversial substances such as silicones, parabens and microplastics. Our products are also vegan and animal-friendly. You're free to decide whether to add one of our four delicate fragrances to your curls conditioner and shampoo or keep things au naturel with an unscented fragrance.

From the ingredients to the name on the label, Yours Truly shampoo and conditioner for curly hair offer a truly personalized experience. Our products are filled into sustainable bottles at our laboratory, where they are carefully packaged and shipped to you – the perfect savior for your natural curls will be in your hands in no time.

Tipp: Why not take it one step further and curate an entire range of care products? The Yours Truly Hair & Body Oil, Hair Perfume and Body Wash Milk are all available with the fragrance of your choice!

Give your curls the boost they deserve

In addition to using the matching shampoo and conditioner for curls, we recommend the following care routine to achieve your dream curls:

Make sure your locks get the moisture they require. Shampoos and conditioners for curly hair that contain extracts of soya beans, oats and chia seeds are proven to be particularly effective when it comes to moisture.

A good conditioner may be able to detangle your curls to some degree and make them easier to comb, but it will never be able to replace a good brush or wide tooth comb. Separate and loosen your curls thoroughly each time you wash your hair to prevent tangling. Achieve the best results by using a natural curls shampoo, conditioner and a brush designed for wet hair in combination.

Excessive heat can wreak havoc on curls. We recommend investing in a hair dryer with different heat settings. You can also use a diffuser for quick and easy styling.

Ditch terry towels for microfibre towels to optimally protect your hair when drying. The same rings true for all hair types: Gently squeezing gets the job done – vigorous rubbing simply damages the hair's structure and irritates the scalp. Did you know that the right bedding can help to keep frizz at bay? Satin and bamboo fibres protect your hair far better than cotton or seersucker.

Along with a shampoo and conditioner made for curly hair, we also recommend applying a nourishing hair treatment on a regular basis. Our premium hair oil can be used as a leave-in treatment between washes. When applied in the right amounts, you can achieve the bouncy curls you've always dreamed of.

Ready to create your custom products?

Pictures: Header: ©eakarat - stock.adobe.com / Yours Truly, 1. picture: ©Christiane Baumgart Photography, 2. picture: ©Christiane Baumgart Photography, 3. picture: ©Yours Truly, 4. picture: ©Christiane Baumgart Photography, 5. picture: ©Christiane Baumgart Photography